Adidas - Micoach


Really great to work on this with Karim Hu Doo. It's success took him onto working with Beckham and Pharrell. With this I conceived the exact colour to give our artists a sense of running at dawn. Combined with careful smoke placement and fabrication of bespoke flooring that was also colour matched we created a serene environment for the athletes to perform in.


Director Karim Huu Do

Producer Benjamin Sullivan

D.O.P Ben Todd

Production CAVIAR